Saturday, 28 March 2009

Choices United

The saga of who will takeover Manchester United's shirt sponsorship deal from AIG, who have indicated that they will not be renewing their current contract with the Premier League club when it runs out in 2010, is increasingly taking on an air of mystery and excitement. One rumour suggests a deal with Saudi Telecom is already done and dusted, while other rumours contradict this indicating that United is negotiating with Tata, the Sahara Group, AirAsia, or Prudential. The financial value of any such deal aside, which of these corporations would be the best shirt sponsor for United, and why? Perhaps United could alternatively look to Barcelona and Aston Villa for inspiration, by operating either without a sponsor or with the logo of a cause or charity appearing on their shirts? Wouldn't this be a better move in the long-term?
Posted by at

2 comments:

  1. Anonymous29 March 2009 at 20:54

    could you please clarify how it would be a better move in the long-term? do you mean roping in more fans using the sentimental value of the good will gesture?

    ReplyDelete
  2. Anonymous29 March 2009 at 20:57

    could you please clarify how this would be a better move in the long-term? do you mean by roping in more fans through the sentimental value of the good will gesture? exactly how much does the club get per annum from t shirt sponsor?

    ReplyDelete

Subscribe to: Post Comments (Atom)